Privacy Policy

Your privacy is core to the services Gaugebelt provides.

We strive to provide an open, clear policy so that you’re fully informed.

We take protecting your privacy seriously, so provide the below information as our Privacy Policy, in order for you to understand what information we collect and what it’s used for.

Please read this Privacy Policy carefully. It goes hand in hand with our Terms of Use, and by using the website you agree to both. If you cannot agree to the terms and conditions set forth below, please do not use our services.

What information do we collect?

Any personal information Gaugebelt Pty Ltd, (hereon in referred to as ‘Gaugebelt’, ’we’, ‘our’, ‘us’) has about you, you specifically supplied. In the case of ‘tradies’, this may include personal information that users have supplied on your behalf, which you may ask us to change or remove at any time. We also track anonymous analytics information via Google Analytics and New Relic as well as our own systems.

We collect information in order for you to have an account that allows you to participate on the website, as well as information necessary to make the service work.

Registration Information

When registering on our site, as appropriate, you may be asked to enter details such as:
  • * Full name
  • * E-mail address
  • * Contact number
  • * The City/Town you’re located within
  • * ABN (Australian Business Number)
  • * Web address and
  • * Links to your social media accounts (if you choose).

We may also log, and retain indefinitely, the IP address from which the account was initially created.

You may, however, visit our site without registration.


We use Google Analytics to help us understand how users interact with our website, and to figure out how to make our services better. We also make use of Google Analytics’ Measurement Protocol and User-ID. This allows us to track ‘tradies’ ratings and gives us a better understanding of your interactions across devices.

We will strictly not provide any personally identifiable information to Google, in accordance with their use policies. You have the option to opt-out of User-ID linkage to your account if you wish, by emailing us at

When visiting our site, as appropriate, we may automatically collect and store information about your computer, mobile device and activities such as:

  • * Technical computer information (e.g. type of device, web browser)
  • * User preference and settings
  • * Mobile device geographic location
  • * User search terms
  • * Ad’s clicked on
  • * Duration of site visit and
  • * User IP address. h3 Other Information

As you interact with our site, certain information is saved about these interactions: ‘tradie’ likes, comments, uploaded photos, favourite ‘tradies’, login information, interactions with friends and social media accounts. You should be sure not to include any personally identifiable information within any comments or uploaded photos that you submit.

What do we use your information for?

Any of the information we collect from you may be used in any of the following ways:

  1. To improve our website
    we continually strive to improve our website offerings based on the information and feedback we receive from you. This may include if required to investigate issues with our site, track and block suspected spammers, and otherwise maintain the integrity of the community.
  2. To send periodic e-mails
    The email address you provide may be used to send you information and updates pertaining to your account, in addition to receiving occasional updates related trades and service information for example. You may choose to opt-out of our update emails if you wish.

How do we protect your information?

We implement a variety of security measures, and make every effort to maintain the safety of your personal information. You also have a responsibility to take reasonable measures to secure your account, including the use of suitably strong and protected passwords. Unfortunately there are bad people out there and no data transmission over the internet is completely secure, so we cannot guarantee the absolute security of this data.

Do we use cookies?

Yes, (Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your web browser (if you allow) that enables the sites or service providers systems to recognise your browser and capture and remember certain information.)

The following cookies are used, as appropriate, across the website:

ProviderCookies/Sessions (and when they expire)ExplanationMore information
Gaugebelt Sessions(when browser closes) We set a session cookie to remember you for the length of time that you keep your browser open.
Google Analytics td | _ga (two years)| We use Google Analytics to help us improve the site by collecting information about how visitors use our site.

Read the Google Analytics

To opt out of being tracked by Google Analytics across all websites visit

Google Adsense

Google Adsense cookies may originate from either the DoubleClick domain or a third party advertising network utilising DoubleClick (third-party cookies).

Other third party ad servers or ad networks may use cookies to track users activities on this website to measure advertisement effectiveness and other reasons that will be provided in their own privacy policies. Gaugebelt has no access or control over these cookies.

We use Google Adsense to provide those (hopefully) unobtrusive ads you see on our site.

Google's use of the DoubleClick cookie enables it and its partners to serve ads to you based on your visit to our site and/or other sites on the Internet.

Read the Google Adsense

To opt out of interest-based Google Ads across all websites (and therefore the DoubleClick cookie) visit

b New Relic analyticsNREUM (session)
JSESSIONID (session)
We use New Relic to provide us with information about the performance of this site. With this information we can make changes to make the site perform more efficiently.Read New Relic’s

Do we disclose any information to outside parties?

We will not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential.

We primarily utilise the services of Heroku (you can view their security and privacy policies)and Amazon S3 (you can view their privacy and other policies)for data centre services and storage and Mailchimp (you can view their privacy policy)for email services. As is the nature of cloud services, this means that some information may be stored in multiple locations across the World. Amazon is a member of the Safe Harbor program, however Heroku is not yet.

We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others rights, property, or safety. However, non-personally identifiable and aggregated visitor information may be provided to other parties for marketing, advertising, or other uses.

Third party Affiliations

Occasionally, at our discretion, we may include or offer third party products or services on our website. These third party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

Online Privacy Policy Only

This online privacy policy applies only to information collected through our website and not to information collected offline.

Changes to our Privacy Policy

If we decide to change our privacy policy, we will post those changes on this page. If we change anything of major significance we’ll notify you via email (for registered users) and/or on the front page of our website.


We welcome any questions, concerns and feedback about this policy. Please feel free to contact us.

Last updated: Oct/2013